In the first part of our mini series, we talked about creating an awesome content marketing strategy in 2022. In this article, we are going to delve deeper to give you a better understanding of what marketing channels are best suited for your content and how you can choose them. Before you get started though,…
Category: SMEs

Purchasing Trends: How To Encourage Your Consumers To Continue Buying Local
Consumer purchasing behaviour, as we knew it, changed dramatically during 2020 and 2021. One particular aspect of this, for SMEs, was the rate at which online shopping accelerated as well as a renewed focus on buying local. With the loss of physical shops and spaces, customers quickly turned to the digital world to satisfy this need. …

How to Use Social Media for Small Businesses
Social media is something we are all very much familiar with. It has become a means that we can connect with family and friends. It is also an important marketing tool that has helped to change the way that your small business can reach and communicate with your customers. Social media has come a long…