Email marketing has a history spanning over 20 years. Since that time lots of other marketing channels have emerged but have they successfully replaced email as an effective communications tool or does it still have a place? Let’s examine the evidence to find out. Email Trends and Behaviour Thankfully because emails were introduced some time…
Tag: email marketing

6 Simple Steps to Create a Digital Marketing Plan [including Infographic]
Digital Marketing, What is it? Unless you have been living under a rock (literally), it’s impossible not to have some awareness regarding online or digital marketing. The frontiers that this area of expertise has surpassed in more recent times has been incredible. But what does it imply in terms of enhancing your commercial activity and…