Digital marketing involves the use of the internet and online technologies for the purposes of promoting company products and services. This has been facilitated because of electronic devices such as desktop computers, mobile phones, tablets etc. The beauty of digital marketing strategies is that it can be a cost-effective means to carry out your marketing…
Tag: small business marketing

Find Perfect Handcrafted Gifts Made in Ireland
This Christmas, find a great selection and choices of handcrafted gifts made in Ireland. There is no doubt that handcrafted goods are sentimental while buying local is great for our communities. For every €1 that is spent locally, it’s the equivalent of generating up to €2.50 for the economy. So, every cent really does make…

6 Simple Steps to Create a Digital Marketing Plan [including Infographic]
Digital Marketing, What is it? Unless you have been living under a rock (literally), it’s impossible not to have some awareness regarding online or digital marketing. The frontiers that this area of expertise has surpassed in more recent times has been incredible. But what does it imply in terms of enhancing your commercial activity and…

SME Marketing: Developing an Effective Strategy by Answering 5 Key Questions
Building a Successful Marketing Strategy Every entrepreneur knows that starting a business is a challenging process to begin with but it takes passion and hard work to make it into something that’s sustainable. For some, it’s quite enough to keep operating activity small. Others however, dream of making it big. Achieving this requires a huge…